YOUTUBE STAR ANNOUNCES OPENING OF THIRD PLANT-BASED SITE Mikey Pearce announces huge UK expansion plans for his plant-based kitchen.
YOUTUBE star and food entrepreneur Mikey Pearce today announced the opening of his third plant-based kitchen site. The new opening in the heart of Chelsea on August 18 follows the incredible success the brand has seen in Brighton, with their first site opening just eight weeks ago on June 18. The opening has been fuelled by the increased desire for quality food being delivered post lockdown. Mikey’s huge expansion plans include opening further sites in Wandsworth, Tumbridge Wells, Manchester, Edinburgh and Bournemouth in the coming weeks. The Chelsea kitchen will be serving their signature plant-based dishes, with a number of exciting new additions to the menu across Chelsea, Hammersmith, Kensington, Putney, Fulham, Brompton, Brook Green, Knightsbridge, Sands End, Shepherds Bush and South Kensington and will be available exclusively on Deliveroo. Clean Kitchen Club opened its first site during the Coronavirus lockdown, with Mikey deciding to invest £20,000 of savings made from his YouTuber career into creating what he hopes will become the UK’s fastest growing plant-based brand. Since opening, Clean Kitchen Club has proved to be a huge success in Brighton and the business is on track to turnover in excess of £1million in its first year alone. Mikey Peace, Co-founder said: “The focus from the get go has been to bring people delicious, guilt-free food. We’ve made sure we’ve sourced the freshest ingredients we can to create some truly special dishes and we’re happy to report everyone seems to be loving them, no matter whether they follow a plant-based diet or not. “We’ve felt so blessed that the local Brighton community has really got behind us and we’re aiming to become the UK’s fastest growing plant-based brand, opening sites in every major city. Chelsea will be our first London site but by no means our last. We’re already planning to open an east London site in the coming weeks. “It’s very exciting to see the business growing so fast and we can’t wait to show Chelsea and the surrounding areas what we’re all about. You’ll be able to find us on Deliveroo and I’m sure you’ll all enjoy our plant-based creations.”
Signature dishes include: Clean Burger (£9.50) – Homemade patty, lettuce, tomato, gherkin, vegan cheese, vegan mayo and ketchup Cheat ‘N’ Clean (£11.50) – Double homemade patty, homemade mushroom bacon, double vegan cheese, lettuce, tomato, vegan mayo and ketchup Buffalo Burger (£9.50) – THIS isn’t chicken, buffalo sauce, vegan cheese, fresh dill, vegan mayo, lettuce and tomato Loaded Roasted Potatoes (£6.50) – Crispy onions, melted cheese sauce, toasted sesame seeds, crushed peanuts and sriracha mayo Vegan Snickers (£5.00) Acai bowl (£8.50) Hugely passionate about plant-based food, Mikey and his co-founder and childhood friend Abe Day-Garman began to create the Clean Kitchen Club concept when Mikey started to cut down on his meat and alcohol intake, which resulted in him losing over 20kg’s in just a few months. Following his health kick, the friends began to talk about creating a healthy, guilt free burger that would not only taste delicious, but also be good for the environment and not bad for you. To order Clean Kitchen Club or for more information, please visit: cleankitchen.club Instagram: @cleankitchenuk Clean Kitchen Club serves gourmet burgers that are 100% plant-based. The business was founded in 2020 by Youtuber Mikey Pearce with his business partner and childhood friend Abe Garman. Clean Kitchen Club was created with the intent of revolutionizing and expanding the UK’s plant-based dining scene. They are committed to sustainability past the ingredients they cook with. With 100% compostable and environmentally friendly packaging, as well as support for Plastics Oceans NGO, Clean Kitchen Club has considered their social and environmental responsibility in everything they do. Don’t do the dirty… keep clean.